MPI RESEARCH Campaign
MPI Research is a leading Clinical research organization specializing in drug development.
MPI Research needed to break out from the pack. Their core benefits include pre-clinical research customized to the client's needs.
With an award-winning photographer and CGI agency, we transformed an ordinary scientific flask into a research laboratory. The new campaign featured the 4 key areas in which MPI Research excels. The headline reinforces the visual, and the subhead communicates that MPI Research delivers customized solutions as a partner to its clients.